The Friction in Sharing Figma Partner Materials and How to Fix It

Many teams use Figma to design beautiful and effective partner materials—from co-marketing visuals to technical integration guides. It’s a fantastic tool for creation. But a significant problem arises the moment you hit 'Export'. The collaborative, seamless workflow you enjoyed inside Figma suddenly breaks down, replaced by the clumsy reality of file-sharing. You export a PDF, attach it to an email, and hit send. A week later, you get feedback. You make changes in Figma, export a new file named Partner_Onboarding_V2_final_final.pdf, and send it again. Did the partner see the latest version? Are they still looking at the old one? You have no idea.

The Hidden Problems of 'Just Sending a File'

The issue isn't Figma itself, but the outdated method we use to share what we create. Relying on exported files for partner collaboration introduces unnecessary friction that undermines the partnership's effectiveness.

• No Version Control: Once a file is sent, you lose control. Partners might reference old information from an outdated version, leading to confusion and misaligned expectations.
• Lack of Engagement Insight: Did your partner open the material? Which parts of the integration guide did they focus on? Emailing a file gives you zero visibility, leaving you in the dark about their engagement and interest level.
• Poor Mobile Experience: A detailed Figma design exported as a PDF is often difficult to read on a mobile device, requiring constant pinching and zooming. This creates a poor experience for busy partners checking materials on the go.
• Constant Re-sharing: Every minor update, whether it's a typo fix or a brand refresh, requires exporting and resending the file to all stakeholders, creating email clutter and version chaos.

The Solution: Shift from File-Sharing to Link-Sharing

Instead of exporting a static file and losing all control, what if you could share the content as a smart, trackable web link? This is the modern approach to document delivery. You share a single link that always points to the latest version. No more resending files, no more version confusion. The solution is a simple switch to link-based document sharing. It keeps your creation workflow in Figma the same but fundamentally changes how your materials are delivered and experienced.

How Featpaper Modernizes Your Partner Material Workflow

Featpaper is a service built to solve this exact problem. It transforms how you share documents by converting them from static files into interactive web links. You continue to design in Figma, but instead of exporting and emailing, you share a Featpaper link. Here’s how the experience changes:

• Before (File Sharing): Design in Figma -> Export PDF -> Attach to Email -> Send -> Get feedback -> Repeat.
• After (Link Sharing with Featpaper): Design in Figma -> Upload to Featpaper -> Share one link. That’s it. Any updates you make to the document in Featpaper are instantly reflected for everyone who has the link.

Tired of resending updated partner materials? Share the assets you create in Figma using a single, trackable link with Featpaper.

A Realistic Scenario: Sharing Co-Marketing Materials

Imagine your marketing team has just designed a beautiful co-marketing one-pager in Figma for a new channel partner. The Old Way: You export it as a PDF and email it to your contact at the partner company. You wait a few days, then send a follow-up email asking if they had a chance to look at it. They finally reply with feedback. You update the Figma file, export one-pager_v2.pdf, and email it again. The process is slow and lacks transparency. The Featpaper Way: You upload the exported design to Featpaper and send a single link to your partner contact. You receive a notification the moment they open it. You can see which pages they viewed and for how long, giving you insight into what they find most interesting. When they request a change, you simply update the document in Featpaper. The same link they already have automatically shows the new version. The entire process is seamless, professional, and data-driven. You give your partners a clean, accessible viewing experience on any device while gaining the critical insights you need to manage the relationship effectively. Change How You Share Partner Materials