FeatPaper
January 19, 2026|Sales

The Biggest Mistake You're Making When Sending a Pitch Deck

Stop attaching pitch decks to emails. Discover why sharing a link is the modern, effective way to track engagement, control versions, and make a better impression on investors and clients.

Many teams spend weeks perfecting a pitch deck. Every slide is polished, the narrative is compelling, and the data is double-checked. Then, they make a critical mistake at the final step: they attach it to an email as a PDF or PPT file and hit send. They've just lost all visibility and control, turning a valuable asset into a black box. This common practice feels standard, but it's fundamentally broken. Once that file is sent, you have no idea if it was opened, who viewed it, or which parts they found interesting. This isn't just a minor inconvenience; it's a significant strategic disadvantage.

The Limitations of Sending Files

The problem isn't the pitch deck itself. The problem is the delivery method. Attaching a document, whether it's a PDF, PowerPoint, or Figma export, creates immediate friction for both the sender and the receiver.

  • Zero Visibility: You can't track engagement. Did they open it immediately or a week later? Did they read all 15 slides or drop off after the intro? You're left guessing.
  • No Version Control: You spot a typo moments after sending. Now what? You have to send a new email with Pitch_Deck_v2_FINAL.pdf, creating confusion and looking unprofessional.
  • Poor Mobile Experience: Large files are cumbersome to download and view on a smartphone. A potential investor trying to view your deck on the go will have a frustrating experience.
  • Lack of Security: Once the file is downloaded, you have no control over how it's shared or distributed. This friction undermines the very purpose of the pitch deck, which is to communicate effectively and drive a decision.

The Solution: Share a Link, Not a File

The modern, effective approach is to stop sending files and start sharing intelligent, trackable links. Instead of attaching a static document, you upload it to a specialized service and share a web link to the content. This simple shift in method fundamentally changes the dynamic. The document no longer lives in someone's inbox; it lives online, and you grant access to it through a link. The easiest way to do this is to change how you send documents.

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How Featpaper Solves the Pitch Deck Problem

Services like Featpaper are built specifically to solve this after-sharing friction. Featpaper isn't a tool to create your pitch deck; it's a service that perfects how you deliver it. By transforming your final document (PDF, PPT, etc.) into a smart web link, the entire experience is upgraded. Instead of guessing, you get data. Instead of chaos, you get control.

Ready to see who's actually reading your pitch decks? Change how you send documents. Learn more about sharing as a link with Featpaper.

A Realistic Usage Scenario

Let's compare two scenarios for a sales team sending a crucial pitch deck to a potential high-value client. The Old Way (Email Attachment):

  1. The account executive, Sarah, attaches their 15MB pitch deck to an email and sends it.
  2. For the next three days, she has no idea if the client has seen it. She sends a follow-up: "Just checking if you had a chance to review the deck?"
  3. Meanwhile, her marketing team updates the case study on slide 10. Sarah now has to send another email with a v2 of the deck, hoping the client sees the new one and deletes the old one.

The New Way (Featpaper Link):

  1. Sarah uploads the pitch deck to Featpaper and gets a single, clean link.
  2. She sends a short email with the link. An hour later, she receives a notification that the client has opened the deck.
  3. She can see from the analytics that the client spent five minutes on the pricing and integration slides. Her follow-up is now incredibly relevant: "I saw you might be interested in our integration capabilities. I can set up a quick call with our tech lead to discuss."
  4. When marketing updates the case study, Sarah simply re-uploads the document in Featpaper. The link she already sent automatically shows the newest version. No v2 email needed.

This workflow is smarter, more professional, and gives the sales team the insights they need to close deals faster. Change How You Send Documents — Get Started with Featpaper