The Problem with Emailing Sales Pitches (And the Solution)

Many sales teams pour countless hours into creating the perfect sales pitch deck. They polish every slide, refine every talking point, and export it as a pristine PDF or PPT file. But then comes the most critical step: sharing it with the prospect. The default method for decades has been the email attachment, but this approach is fundamentally broken and leaves sales teams in the dark. Once you hit 'send' on that email, you lose all control and visibility. Did the prospect open your pitch? When? Which parts did they find most interesting? What if you spot a typo or need to update a pricing chart? The old way offers no answers, only frustrating limitations.

The Limitations of Sharing Files

The problem isn't the document itself—whether it's a PDF, PowerPoint, or a Figma design. The problem is the friction that happens after you share it as a file.

• The Black Box Problem: You have no idea if your document was ever opened, let alone read. You're left guessing, which leads to awkward, poorly-timed follow-ups.
• No Version Control: If you update the document, you have to re-export and resend the file, creating confusing _v2, _final, and _final_final versions. This clutters inboxes and ensures someone is always looking at outdated information.
• Poor Mobile Experience: Large file attachments are a nightmare on mobile devices. They're slow to download, require specific apps to open, and often render poorly on small screens, diminishing the impact of your carefully crafted pitch.
• Security Risks: Once a file is downloaded, you have no control over how it's shared or distributed. Your sensitive information can be forwarded to anyone, including competitors.

The Solution: Share a Link, Not a File

There is a better way, and it involves a simple conceptual shift: stop attaching files and start sharing documents as a web link. When you share a link, the document lives online in a centralized place. You aren't sending a copy; you're granting access. This modern approach fundamentally changes the post-sharing experience for both the sender and the receiver. This is where a modern approach to document delivery makes all the difference. It transforms a static file into an interactive, trackable web asset.

How Featpaper Solves the Sharing Problem

Featpaper is a service designed to implement this superior link-based sharing workflow. Instead of attaching a file to an email, you upload your document to Featpaper and share a secure link. This instantly upgrades your sales process. File Sharing (The Old Way):

1. Export PDF/PPT.
2. Attach to email and send.
3. Hope the prospect opens it.
4. Follow up blindly.
5. To update, repeat all steps, causing confusion.

Link Sharing (The Featpaper Way):

1. Upload your document to Featpaper.
2. Share the generated link.
3. Get an instant notification when the link is opened.
4. See which pages were viewed and for how long.
5. Follow up with precise, data-driven insights.
6. Update the document anytime; the link automatically displays the latest version.

Ready to change how you send documents? Instead of attaching files, share a single, trackable link. See how it works with Featpaper.

A Realistic Usage Scenario

Imagine a salesperson, Alex, needs to send a critical sales pitch. Before Featpaper: Alex attaches a 15MB PDF to an email. Three days pass with no response. Alex sends a follow-up email, "Just checking if you saw my proposal." The prospect, who was busy, finally downloads the file on their phone, but the formatting is off, and it's hard to read. Meanwhile, the marketing team has updated a key statistic in the pitch. Alex now has to resend the corrected file to every prospect, creating confusion and extra work. After Adopting Featpaper: Alex uploads the pitch and sends a short, clean Featpaper link. The next morning, Alex gets a notification that the prospect has opened the document. The analytics show they spent five minutes on the pricing and case study pages. Armed with this knowledge, Alex calls the prospect and says, "I saw you were looking at our solution. I'd love to answer any questions you have about the results from our case study." When the marketing team updates the statistic, Alex simply re-uploads the document to Featpaper. The existing link automatically and instantly shows the new version to everyone, with no need to resend anything. Share Your Next Sales Pitch as a Link